So many options
This year we’ve been working our way through our show logos, seeking out a cohesive look across all of Jomboy Media. We tackled Baseball Today a few weeks ago, and Talkin’ Baseball is up next. Our design team spent weeks iterating, looking for something that referenced the legacy logo while being more readable across all platforms. Eventually we landed here:
We’ve got a contemporary, sans-serif typeface paired with a warm woodgrain texture that of course references a baseball bat. The colors call back to the legacy logo, and readability is greatly improved. We have alt logos as well, including a TB lettermark.
